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It is illegal for employers to check the Facebook pages or Twitter feed of job applicants.

A) True
B) False

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Today's technologies have made traditional print-based résumés obsolete.

A) True
B) False

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Assume that a friend has approached you for advice about how to conduct a safe and effective online job search. She knows that you are taking a business communications course and wants to take advantage of your expertise. Based on the material covered in your textbook, what five tips for conducting a safe, effective online job search would you give your friend? Be sure to explain each tip.

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What is a career e-portfolio?


A) an electronic copy of your résumé recorded on a CD, DVD, or flash drive
B) the addition of work samples and personal information as an attachment to your e-mail résumé
C) a collection of digital files that can be navigated with the help of menus and hyperlinks, much like a personal website
D) the name given to résumés posted on job-search websites such as Monster.com

E) C) and D)
F) B) and D)

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What is the best way to address a cover message?


A) Begin by addressing the reader by name.
B) Be general and address it To Whom It May Concern.
C) Address it to a job title such as Hiring Manager or to a department such as Human Resources Department.
D) Omit the salutation altogether.

E) None of the above
F) All of the above

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Which statement best describes what should be included in the main heading portion of a résumé?


A) The first line of your résumé should always be the word Résumé.
B) Including a cell phone number will make your résumé look unprofessional; therefore, omit it.
C) If you have a website where an e-portfolio or samples of your work can be viewed, include the address in the main heading of your résumé.
D) Include your work e-mail address so that you can be contacted more easily.

E) A) and B)
F) A) and C)

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Describe the difference between a solicited and an unsolicited cover letter. When should each be sent? How should each be organized? Then write an opening paragraph for each type of cover letter.

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To leverage my 10+ years of client support experience and excellent communication skills into a public relations role where I can create media releases and represent the organization at charitable functions is an example of a career ____________________.

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Which of the following is a purpose of a customized cover message?


A) to introduce your résumé
B) to learn more about the employer
C) to win a job offer
D) to take the place of a formal résumé

E) A) and B)
F) A) and C)

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Most organizations will specify the submission format they require when you are submitting your application.

A) True
B) False

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You want to build your personal brand for your job search. Using the examples in your textbook as models, write a tagline that describes what you do and who you are. Then write a short elevator speech.

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Student answers will vary. Review the wa...

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Your list of references should include both professional and personal references.

A) True
B) False

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Kenichi has just finished university and has limited work and internship experience. Which résumé style should he consider?


A) functional résumé
B) chronological résumé
C) scannable résumé
D) online résumé

E) A) and B)
F) A) and C)

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Personal ____________ involves deciding what makes you special and desirable in the job market, coming up with a tagline, preparing a professional-looking business card, developing an elevator speech, and building a powerful online presence.

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The main ____________________ of a résumé contains your name and contact information.

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Which of the following statements uses an action verb to highlight an aptitude?


A) competent in development of innovative and interactive websites across different browsers
B) developed innovative and interactive websites that increased traffic by 150 percent
C) ability to develop innovative and interactive websites
D) able to adapt quickly to changing work environments

E) C) and D)
F) B) and D)

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Gordana is creating a contact list of her personal network. She should include only professional contacts on her list.

A) True
B) False

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A(n) ____________________ cover message is written when an employer has advertised a job opening.

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What is the most important purpose of the body of your cover letter?


A) to promote your qualifications and strengths
B) to motivate action
C) to tell the reader how you learned of the position
D) to ask for an interview

E) None of the above
F) B) and D)

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The ____________________ message introduces the résumé and highlights your strengths by focusing on reader benefits.

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